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27 search results for "marketing"

8 Ways to Market Your App for Free

Though marketing may not be your forte, there are things you can do that are very effective in promoting your app and building your customer base. You can try some of the paid options and get varying results, but there are many free things you can do that can have a huge impact. We’ve already blogged about using Twitter to market your app for free.

Here’s a list of 8 additional ways your marketing team of 1 can promote your app at no cost:

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How To Record Video Demos for your iOS Apps

If you are making commercial iOS apps, you’ll want a video demo. Video demos can be added to the app store and are great to use in multi-platform marketing and promotions. Keep in mind, a demo is typically short, definitely less than 1 minute and should highlight the core benefits of your app.

For some apps, you can just record the iPhone or iPad screen with another camera especially if you feel you need to show an actual finger doing the tapping. In most cases, however, that’s not necessary and a actual screenshot video would be more effective.

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Guest Post: 5 Tips to Control Development Business Chaos

Having problems controlling your projects and clients enough to enjoy your life and have fun developing software? If you can put a few systems in place, you will deliver better customer service, increase your productivity, and communicate better. Here are five tips to help you on your path of reigning in the chaos.

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How Vulnerable Is Google?

Google is by far the most popular search engine in the world with 71% of the market. While Google does many things, they make over 90% of their revenue from ads. In terms of revenue, that means that Google is a one-trick pony. If users switched en mass to another search engine, could Google’s ad revenue quickly dry up?

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Spread the Word, Grow the Community

A bigger community is always beneficial to its members. More Xojo users lead to more ideas, more discussions and more resources for everyone. At Xojo we aren’t just marketing a development tool, we are advertising our truly amazing community! However, marketing is inherently met with a degree of skepticism. You say it can hold 12 times its weight in liquid, but can it really?

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