Skip to content

Tag: App Store

Guest Post: Achieving Success As A Xojo Developer

Guest Post: Achieving Success As A Xojo Developer

Published March 14, 2019 by Xojo

I’ve spent most of my career developing custom software. I’ve worked as an in-house developer creating custom “line of business” solutions. I’ve worked for software development firms that provide custom software for clients. And I’ve primarily been a self-employed custom software developer since first going out on my own in early 2000. Today, a lot of the work that I’m doing involves developing custom software solutions using Xojo.

I’m often asked by other developers – some who are already using Xojo and some who are not – where the opportunities for Xojo developers are, and how to find them. I also occasionally see these types of questions posted on the Xojo forum by developers who want to use their knowledge of and passion for Xojo to start their own business. So I thought I’d share some of my experiences and observations.

Continue readingGuest Post: Achieving Success As A Xojo Developer
Comments closed
Name Your AppName Your App

Name Your App

Published July 25, 2018 by Dana Brown

Naming your app may seem like the last step and the easiest part of the process, but it actually should involve some careful thought and consideration. A name needs to set the right tone for your app, should relate to it in some way, and should be searchable, meaning something that can be found easily in search engines. For example, you don’t want to name your app TravelTips – there are thousands of google searches that will come up before your app. You want a name you can own.

When we changed our name from Real Studio to Xojo, we wanted to make sure we could find a name that we could own. Not only was Xojo a pretty wide open space in terms of search, but it also stands for something that describes what Xojo is – X is for Cross-platform and “OJO” is for Object-Oriented.

Continue readingName Your App
Comments closed
App How To: Packaging, Selling & Marketing

App How To: Packaging, Selling & Marketing

Published July 16, 2018 by Xojo

Are you ready to sell your app? Whether you have a web app, desktop or mobile app, it’s time to think about how to package and distribute that app, how get the word out and, of course, how to get paid for sales.

In this #longread blog post, we’ll walk you through preparing your app for distribution, offering your app on your website and in app marketplaces for sale, as well as first steps to marketing your app.

Continue readingApp How To: Packaging, Selling & Marketing
Comments closed
8 Ways to Market Your App for Free

8 Ways to Market Your App for Free

Published November 16, 2017 by Dana Brown

Though marketing may not be your forte, there are things you can do that are very effective in promoting your app and building your customer base. You can try some of the paid options and get varying results, but there are many free things you can do that can have a huge impact. We’ve already blogged about using Twitter to market your app for free.

Here’s a list of 8 additional ways your marketing team of 1 can promote your app at no cost:

Continue reading8 Ways to Market Your App for Free
Comments closed

How To Record Video Demos for your iOS Apps

Published September 5, 2017 by Geoff Perlman

If you are making commercial iOS apps, you’ll want a video demo. Video demos can be added to the app store and are great to use in multi-platform marketing and promotions. Keep in mind, a demo is typically short, definitely less than 1 minute and should highlight the core benefits of your app.

For some apps, you can just record the iPhone or iPad screen with another camera especially if you feel you need to show an actual finger doing the tapping. In most cases, however, that’s not necessary and a actual screenshot video would be more effective.

Continue readingHow To Record Video Demos for your iOS Apps
Comments closed

Xojo Draw in the App Store

Published October 12, 2016 by Paul Lefebvre

Want to see how easy it is to make an iOS app with Xojo? Check out Xojo Draw in the App Store. Released last week at the start of XDC 2016, Xojo Draw is an enhanced version of the Xojo Doodle sample project that is included with Xojo. Working on both iPhone and iPad, Xojo Draw lets you draw with touch and save your creations to the camera roll or send to other apps.

Continue readingXojo Draw in the App Store
Comments closed